“Perfume” might be the term everyone uses, but it’s actually a catch-all for a range of fragrance types, each with its own distinct formula. The differences? They all come down to the concentration of essential oils, which plays a huge role in both the scent’s intensity and its staying power 😉.
When browsing for a fragrance, you've probably seen terms like “Eau de Toilette” or “Eau de Parfum” on the bottle. These labels aren’t just fancy words—they’re clues about the fragrance’s strength and price. Generally, the higher the essential oil concentration, the pricier the perfume.
But don’t be too quick to equate cost with “better” or “longer-lasting.” Fragrance is personal; it reacts uniquely to each person’s skin, making it more than just a simple choice. Picking a high-concentration fragrance doesn’t guarantee it’ll suit you. It’s about the type, the timing, and the scent’s longevity. After all, nobody wants to be “that person” whose scent overwhelms the room.
Some fragrances are crafted to leave just a whisper as you walk by. Intrigued by what those labels actually mean? Let’s dive in:
Eau Fraiche: With the lightest concentration at 1-3% essential oils, this type is typically found in aftershaves or body sprays. The scent fades almost as quickly as it appears.
Eau de Cologne: A bit stronger with a 3-5% concentration. While the scent lingers longer than Eau Fraiche, it usually sticks around for only 3-4 hours.
Eau de Toilette: A popular choice with a concentration of 5-8%, Eau de Toilette is a standard in many perfumes today. Its scent, in theory, lasts up to 6 hours.
Eau de Parfum: With 8-15% essential oils, this concentration is stronger than Eau de Toilette. However, it’s often not needed for lighter, breezy scents that work better in summer.
Parfum or Extrait de Parfum: This is as concentrated as it gets, with 15-30% - sometimes even reaching 40%. It’s intense, and most of us probably don’t need a scent this strong 😱.

So, how should you apply your chosen scent? Keep in mind that stronger fragrances, like Eau de Parfum, require only a light touch. For lighter types, like Eau de Cologne or Eau de Toilette, a mini bottle on hand can be perfect for a midday refresh, especially if you’ve got plans that stretch into the evening.
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