Jason Markk has become a go-to name for sneaker enthusiasts, known for crafting some of the best sneaker care products on the market. “I wanted an all-purpose solution that worked across different materials because I hate juggling too many products just to clean a few pairs of shoes,” says Jason Markk, the brand’s founder.
Built to gently clean sneakers without compromising their quality, Jason Markk products work on everything from everyday fabrics to premium materials.
Cleaning sneakers with Jason Markk is pretty simple. Start by filling a bowl with clean water, dip a brush into a small amount of Jason Markk solution, and work it into the shoes until foam builds up. Use an old T-shirt or cotton cloth to wipe down the shoes thoroughly. That’s it!
But while it may sound easy, there are a few extra tips to make the most of your sneaker cleaning.
Picking the Right Brush
Be cautious with stiff-bristle brushes, especially for delicate fabrics like mesh. Aggressive scrubbing with these can damage the mesh or even cause fibers to fray. That said, stiff-bristle brushes have their place - use them for stubborn dirt on the soles or for cleaning tough leather without worrying about scuffing.
Cleaning Shoelaces
Jason Markk warns against using bleach on white laces: “I used to soak them in bleach, but I noticed they got stretched and weakened over time.” His advice? Soak laces in warm water mixed with a bit of Jason Markk solution, gently twist and squeeze them, then repeat a couple of times. It’s safe and keeps them looking fresh without the damage.
Handling Suede Sneakers
Suede may seem tricky to clean, but it’s possible with the right touch. You can still use Jason Markk on suede, but for those who want an extra-special treatment, he recommends New Balance's suede cleaning kit, which includes a gentle solution, brush, and water-repellent spray for extra protection.
Combatting Foot Sweat
Sweaty feet can impact the lifespan of sneakers from the inside out. If you deal with foot odor, Markk suggests removing insoles and letting them air dry, followed by a quick spritz of retaW spray, which is popular among sneakerheads for its fresh mint scent. You might also consider sweat-absorbing socks with high cotton content.
Caring for Wet Sneakers
When your shoes get wet, start by wiping off any mud or dirt with a damp cloth, then let them air dry naturally. Avoid high heat from heaters or hairdryers, as these can warp the shape and damage the material.
Jason Markk’s Repel spray is a must-have for water resistance, helping keep sneakers dry from the start.
For drying, stuffing sneakers with crumpled newspaper helps absorb moisture quickly and naturally. For a cleaner look, try shoe trees to speed up drying and help maintain shape.
Stain Removal Tips
For keeping white sneakers spotless, here are a few quick fixes:
Using Toothpaste: Dab a small amount of toothpaste directly on stains, dip a brush in water, and scrub with moderate pressure in circular motions. Use a soft cloth to wipe off the foam and finish with a damp cloth to clear any residue.
Using Lemon: A lemon slice can help tackle stains on fabric shoes. Rub it over the stained area, and then gently wipe with a damp cloth. Just remember, this is a short-term solution as the acid in lemon may be harsh on some materials.
With these tips, your sneakers can stay looking fresh and last longer.
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