A plain white t-shirt is one of the most universal wardrobe staples. No matter your style, it’s an essential piece that works for just about anyone.
For me, a white t-shirt represents simplicity, effortlessness, and a foundation for personal expression. Pair it with jeans in the summer, or layer it under a denim jacket or blazer during colder months - it’s endlessly versatile. Over the years, I’ve gone through countless white tees from an array of brands, big and small. After all that trial and error (and a bit of obsession 😆), here’s my ultimate list of go-to brands. What ties them together? A commitment to premium cotton - a non-negotiable when it comes to quality.
Asket
I’ve sung Asket’s praises time and time again, and for good reason. This Swedish brand has been a cornerstone of my t-shirt collection since I discovered it back in 2016.
Asket offers two standout options for white tees: a medium-weight 180gsm and a lighter 120gsm, both crafted from luxurious Egyptian cotton. Minimalist and top-tier quality - it’s hard to go wrong here.
ISTO.
Like Asket, ISTO. is all about craftsmanship and timeless design. This isn’t a brand that dabbles in trends; instead, they create fewer products with an unmatched level of detail.
ISTO.’s t-shirts are made from organic cotton grown and manufactured in Portugal - a country globally renowned for its superior textile production. The result? A white tee that feels as good as it looks 🤓.
Everlane
Everlane is another name synonymous with high-quality basics, and their white t-shirts are no exception.
Their collection includes a variety of fits and fabric weights, catering to everything from classic silhouettes to relaxed, oversized styles. Whatever your vibe, there’s an Everlane tee for you.
A Day’s March
The Swedes know a thing or two about minimalist staples, and A Day’s March is a shining example.
While they originally made waves with overshirts, their organic cotton t-shirts are equally impressive. With smooth jersey fabric and thoughtful tailoring, these tees are irresistible.
Sunspel
Let’s get real: Sunspel’s t-shirts aren’t cheap, but they’re worth every penny. This brand has over 160 years of experience perfecting luxury basics, and it shows.
Sunspel’s tees are globally celebrated for their superior fit, premium cotton, and impeccable finish. If there’s a gold standard for plain white t-shirts, Sunspel is it.
COS
Feeling like classic t-shirts are a little too predictable? COS might be your answer.
Known for their modern, oversized cuts, COS offers a trendy yet understated take on the white tee. They blend Scandinavian sensibilities with accessibility, making their pieces easy to style for just about anyone.
Mr. P
As Mr Porter’s exclusive in-house label, Mr. P embodies effortless luxury.
Their white t-shirts are snug and tailored, often inspired by refined loungewear. For those looking to splurge, Mr. P even offers silk-blend versions that scream indulgence.
Arket
Arket, a sibling brand to H&M, stands out by prioritizing sustainability over fast fashion.
Their plain white tees come in three fabric weights: heavyweight, midweight, and lightweight. With transparent details about fabric and sourcing, Arket strikes a balance between quality and conscience.
These brands excel because they prioritize high-quality cotton and thoughtful design. Whether you prefer a snug fit, relaxed silhouettes, or a mix of both, you’re bound to find a perfect white tee from this list.
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