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Writer's pictureTom Goedhart

Madras Shirt: A Pop of Color for Those “Gloomy” Summer Days

Why call them “gloomy” summer days? You probably already know 😂. As I write this, Hanoi and all of Vietnam are deep in the trenches, battling the pandemic. We should be out exploring, catching up over coffee, or enjoying drinks with friends, but instead, we’re all home, hunkered down between four walls... It’s safe to say, this summer feels pretty gloomy, right? 😢


Staying home is the responsible thing to do, so why not take a break and dive into the vibrant world of Madras shirts!


What Makes a Madras Shirt Special?

A Madras shirt is more than just a plaid shirt - it’s a lightweight cotton masterpiece with deep roots in India. The key? Bright, bold tartan patterns and breathable fabric that make it perfect for summer wear.

The story of the Madras shirt began in the 17th century, when European traders discovered the fishing village of Madraspatnam, India. There, they came across an ultra-light, handwoven cotton fabric that offered exceptional breathability.

They brought it back to Europe, where it quickly became a favorite. At the time, Europeans were used to heavier fabrics, so Madras’ lightness was a game-changer, especially in the summer heat.

By the 18th century, the colorful checkered pattern we now associate with Madras became the standard. Much like how champagne must come from the Champagne region, a shirt needs that vibrant tartan pattern to be truly called Madras.


How to Style a Madras Shirt

First things first - Madras shirts tend to feature bold, colorful designs. When wearing one, a basic rule of thumb applies: let the shirt stand out by keeping the rest of your outfit simple.

Pair a Madras shirt with chinos and sneakers for a clean, casual look.

These shirts work best with neutral and solid-colored pieces. Think white tees, navy or beige trousers, and toned-down jackets.

Style a Madras shirt in a smart casual way. Photo from Permanent Style.

Madras shirts can also transition into smart casual territory. For example, tuck one into a pair of trousers and finish with loafers or lace-up shoes for a polished yet relaxed vibe.

No matter how you style it, the key is to let the shirt's pattern be the hero, while keeping the rest of your outfit minimal in color and detail.


Top Madras Shirt Brands Around the Globe


Drake’s


Starting as a bespoke tailoring shop on London’s Savile Row, Drake’s has mastered the art of infusing bold colors and vibrant designs into their Madras shirts.


Todd Snyder

A standout in American Preppy fashion, Todd Snyder offers an array of Madras shirts in various colors and patterns, including Cuban collars that are perfect for summer.


J.Crew

If subtlety is more your style, J.Crew’s Madras shirts are a safe bet. Their relaxed fits ensure maximum comfort without sacrificing on elegance.


Gitman Vintage

With roots going back to 1932, Gitman Vintage is a master of classic Madras shirts. Known for their vintage-inspired patterns, Gitman shirts tend to be more subdued and easy to incorporate into any wardrobe.


Polo Ralph Lauren


An American style icon, Polo Ralph Lauren’s influence is undeniable. The brand uses Madras cotton in everything from shirts to blazers and even pants, offering a wide range of vibrant options.

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